Got some reflective tape. Couldn’t figure out the little plastic applicator that came with it. Don’t think the applicator was meant for rims with rounded inner edges. Either way I finally figured it out on the rear wheel and didn’t have enough left for the front wheel. I put the extra bits around the bike. I like the way it looks. Im going to order some for the front wheel in a few weeks after I make sure the tape lasts.

My method of applying was using two thumbs - and pressing single 1.5” straight lines, after each 1.5” line I would angle the next one slightly to follow the curve. So a bunch of straight lines basically.